Marketing automation and the environment
Since its beginnings in 1991 RPM has witnessed and managed enormous change in print technology and digital media.
Personalised marketing has come a very long way from the variable data print and direct mail that used to be our focus. As one of our team put it, “We’ve gone from being a traditional print business to a multi-channel marketing company”. Watch the video here. Last year we developed our own GDPR compliant refer-a-friend email campaign that achieved a 41% click-through rate. It has been a challenge to explain all that our technology can achieve and more than once we’ve heard clients say “I didn’t even know that could be done”. RPM is looking forward to a bright future and to incorporating further new developments in digital automation. But most importantly, our passion lies in doing everything we can to protect the natural world. We cycle to work, recycle everything, and ensure that our carbon footprint is as low as possible. We offer our products and services at discounted prices to organisations that share our ethics. There isn’t any better job satisfaction than knowing that you’ve done something to make the world a better place. We are particularly keen to work with charities on fundraising and educational campaigns and our results speak for themselves. Download the Get Dorset Buzzing case study for the latest available figures.