The attention span of a goldfish!

The attention span of a goldfish!

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According to popular content marketing theory, it’s more than likely that you won’t read to the end of this blog. That’s because the attention span of us humans is getting shorter and shorter. This is based on a report, authored by Microsoft, whereby researchers in Canada surveyed 2,000 participants and concluded that the attention span […]
Personalisation: 3 brands that have taken personalised marketing to the next level

Personalisation: 3 brands that have taken personalised marketing to the next level

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In a consumer market where customer experience reigns supreme, brands are designing slick data-driven marketing campaigns to create meaningful relationships with customers and win loyalty. In fact, Hubspot reported that personalised CTAs perform 202% better than default CTAs and Marketo found that over 78% of consumers will only engage with offers if they have been […]
Dynamic Automated and Personalised Print Website Email Mobile Sms Multi-Channel Marketing Bournemouth Poole Dorset

Personalised Video

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Personalised Video: More than just a name Video is, without doubt, one of the most engaging forms of content delivery in the marketer’s toolbox. But it’s quickly evolving into something so much more powerful with dynamic data-driven elements that mean, with automation, you can create hundreds, if not thousands of personalised videos in an instant. […]
Dynamic Automated and Personalised Print Website Email Mobile Sms Multi-Channel Marketing Bournemouth Poole Dorset

Xmpie named multi channel leader in gartner’s 2017

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XMPie Named a multi-channel leader in Gartner’s 2017 Magic Quadrant for Customer Communication Management Software NORWALK, Conn., Feb. 3, 2017 – XMPie, A Xerox Company, has been placed by Gartner, Inc. in the multi-channel leader Quadrant of the 2017 Magic Quadrant for Customer Communication Management (CCM) Software. In the report, 15 CCM vendors were evaluated […]
Dynamic Automated and Personalised Print Website Email Mobile Sms Multi-Channel Marketing Bournemouth Poole Dorset

Becoming a greener business? Here’s how we did it….

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We are proud of our environmental commitment and have worked hard to achieve the very highest environmental accreditations. Our business is founded on working as ethically and sustainably as possible and, minimising our environmental impact is not only important to us, but to our customers too. Lowering Carbon Output With the help of Low Carbon […]