The cloud-based storyboard for multi-channel campaign development
Boost collaboration, visualisation and time-to-market for your 1:1 multichannel marketing campaigns.
Campaign Automation CollaborationCircle planning is a revolutionary solution that enables campaign automation so that activities can be scheduled in advance, with recurrence patterns, and to populations that are selected by database information and individual behaviours in the campaign. A friendly user interface enables you to connect mockups to touch points, helping all the stakeholders to picture the intended campaign look and feel, and see design options for various scenarios and segments. Users can comment on the various campaign touch points or the storyboard as a whole, enriching the team experience, and revealing business expectations throughout the campaign evolution. It serves as an ideal planning vehicle for documenting and recording the different phases of the campaign’s development, even once the campaign has ended - all design mockups and comments are stored on the cloud and can be later used as reference.
Plan, collaborate and test with Storyboard!
Circle provides a stage to easily view the approved and final campaign story. This same integration also serves as a window into analytics for campaign tracking and measurement via Key Performance Indicator (KPI) gauges and reports, once the campaign is deployed.
Circle includes automation features - once the campaign is ready to be deployed, touchpoint actions can be scheduled in advance or in response to specific campaign events and recipient behaviours.
Everyone can see what's going on.
Agencies and clients can together sketch, view, build, and automate 1:1 multichannel communication campaigns at every stage of planning development.
Touch point automation.
Campaign activities can be scheduled in advance, to populations that are selected by CRM data and individual behaviours in the current or previous campaigns. Set your own KPI gauges and reports.
View campaign progress in real time.
Circle serves as a window into analytics for progress monitoring, tracking and measurement.